April 11, 2013

VentureBeat

As e-commerce grows and grows, ChannelAdvisor files for IPO

ChannelAdvisor filed for an IPO today, proposing to raise $86.25 million, although the price per share and number of shares has not yet been revealed. The full filing is embedded below.

ChannelAdvisor provides software-as-a-service solutions to help retailers and manufacturers integrate, manage, and optimize their merchandise sales across hundreds of online channels, including Amazon, Google, eBay, Bing, Groupon, and Facebook. Customers can build customized solutions or use the “managed services” for help implementing campaigns.

“The e-commerce market has grown significantly over the last several years, as consumers have increasingly shifted their retail purchases from traditional brick and mortar stores to online stores and marketplaces,” the company said in the filing. “This trend has created many opportunities for retailers and manufacturers, but at the same time has resulted in additional complexity and challenges. Retailers and manufacturers seeking new avenues to expand their online sales must manage product data and transactions across hundreds of highly fragmented online channels where data attributes vary, requirements change frequently, and the pace of innovation is rapid and increasing.

 


Read more at http://venturebeat.com/2013/04/11/as-e-commerce-grows-and-grows-channeladvisor-files-for-ipo/#FhpEEhrpAGOzdmGV.99